What's Happening?
The Global Circularity Protocol (GCP) was launched at COP30, providing businesses with standardized metrics and steps to enhance circularity. Supported by experts and organizations, the protocol aims to reduce
waste, cut emissions, and create economic opportunities. The GCP is expected to deliver significant material savings and emissions reductions by 2050, while unlocking economic growth and creating jobs in the circular economy sector.
Why It's Important?
The GCP offers a strategic framework for businesses to transition from linear to circular models, promoting sustainability and resilience. By adopting the protocol, companies can achieve substantial environmental and economic benefits, contributing to global climate goals. The initiative highlights the growing importance of circular economy practices in corporate strategies, encouraging innovation and collaboration across industries.
Beyond the Headlines
The launch of the GCP reflects a broader shift towards integrating circular economy principles into business operations. This approach not only addresses environmental challenges but also enhances competitiveness and long-term value creation. As more companies adopt circular practices, the protocol could drive systemic change, influencing industry standards and consumer behavior.











