What is the story about?
What's Happening?
DirecTV Now is offering a promotional deal where new subscribers can save $35 on their first month of service. This discount applies to various plans, including Entertainment, Choice, and Ultimate, each offering a range of channels. The service provides live TV and on-demand content, appealing to consumers who prefer traditional TV viewing experiences. The offer includes a free five-day trial, allowing potential subscribers to test the service before committing.
Why It's Important?
The discount on DirecTV Now could attract new subscribers who are looking for cost-effective alternatives to traditional cable TV. As streaming services continue to grow in popularity, promotions like this can influence consumer decisions and potentially increase market share for DirecTV. The deal highlights the competitive nature of the streaming industry, where companies are vying for subscribers through pricing strategies and content offerings.
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