What's Happening?
The Bulgari Foundation, in collaboration with Save the Children, hosted a leadership masterclass at Bocconi University in Milan. This event is part of a series of masterclasses aimed at raising awareness
about social responsibility within the luxury sector. The session featured Laura Burdese from Bulgari and Daniela Fatarella from Save the Children, who discussed the partnership's impact on their organizations and its role in driving positive change. Since 2009, the partnership has launched over 140 projects in 39 countries, raising significant funds through the sale of special jewelry collections.
Why It's Important?
This initiative highlights the growing trend of luxury brands embracing social responsibility and sustainability. By partnering with Save the Children, Bulgari is setting an example for other companies in the luxury sector to follow. The masterclass not only educates future leaders about the importance of corporate social responsibility but also encourages them to integrate these values into their business practices. This collaboration demonstrates how luxury brands can leverage their influence to make a positive impact on society, potentially inspiring similar partnerships across industries.
