What's Happening?
Julia Roberts has been announced as the debut cover star for 72 Magazine, a new quarterly publication launched by Edward Enninful. The magazine aims to blend global fashion, beauty, luxury, and culture, featuring established icons alongside emerging voices. The cover, photographed in London, showcases Roberts in a Phoebe Philo outfit and Tiffany & Co. jewelry. The magazine includes an interview with Roberts conducted by George Clooney, along with contributions from notable figures such as Jonathan Anderson, Stella McCartney, and Oprah Winfrey. The launch will be celebrated with events in major cities, starting with New York on September 12, in partnership with Google Shopping and Moncler.
Why It's Important?
The launch of 72 Magazine marks a significant expansion in Edward Enninful's media ventures, aiming to create a platform that celebrates both established and emerging talents. Featuring Julia Roberts, a globally recognized actress, on the debut cover sets a high standard for the magazine and attracts attention from diverse audiences. This initiative could influence trends in fashion and media, offering a new space for creative expression and collaboration. The magazine's focus on inclusivity and diversity may also impact industry standards, encouraging other publications to adopt similar approaches.
What's Next?
Following the magazine's launch, Edward Enninful and his team will host a series of events during fashion week seasons in cities like New York and London. These events will likely feature discussions, networking opportunities, and collaborations with fashion and media influencers. The success of 72 Magazine could lead to further expansion of Enninful's media company, EE72, potentially introducing new publications or digital platforms. The magazine's reception will be closely watched by industry stakeholders, influencing future editorial decisions and partnerships.
