What's Happening?
MyEasyFarm, a regenerative AgTech startup, has formed a strategic partnership with Anthesis Group, a global consultancy focused on sustainable performance, to advance the AgriCarbon programme in South
Africa. This collaboration aims to enhance data management, transparency, and scalability within the carbon farming initiative. The AgriCarbon programme, certified under Verra’s VM0042 Agricultural Land Management methodology, supports farmers in adopting regenerative agriculture practices while generating carbon credits. Since its inception in 2021, the programme has issued over 39,000 tonnes of carbon credits, engaged 29 farmers, and covered more than 17,000 hectares of land. The partnership will utilize MyEasyFarm’s MyEasyCarbon platform to improve data collection, monitoring, and compliance, thereby increasing the efficiency and transparency of the programme.
Why It's Important?
The partnership between MyEasyFarm and Anthesis Group is significant as it addresses the growing need for sustainable agricultural practices in response to climate change. By digitizing the AgriCarbon programme, the initiative aims to enhance the scalability and reliability of carbon farming, which is crucial for reducing agricultural emissions and improving soil health. This collaboration not only supports South African farmers in transitioning to more sustainable practices but also strengthens the credibility of carbon credits in the market. As more farmers participate, the programme could lead to broader adoption of regenerative agriculture, contributing to global efforts in combating climate change.
What's Next?
The partnership is expected to facilitate the expansion of the AgriCarbon programme, with over 200,000 hectares already enrolled. As the initiative grows, it will likely attract more farmers to adopt regenerative practices and participate in verified carbon markets. The success of this digital transformation could serve as a model for similar initiatives globally, potentially influencing policy and investment in sustainable agriculture. Stakeholders, including farmers, environmental groups, and policymakers, will be closely monitoring the programme’s progress and its impact on carbon credit markets.








