Toyota Plans to Launch New Land Cruiser FJ in Japan by 2026

What's Happening?

Toyota Motor North America is reportedly planning to introduce a new, smaller off-road SUV, the Land Cruiser FJ, in Japan during the second quarter of 2026. The vehicle is expected to feature a naturally aspirated 2.7-liter four-cylinder engine, similar to the one used in the entry-level Hilux, producing 163 horsepower and 181 pound-feet of torque. The new SUV is said to be similar in size to the Toyota Corolla Cross but slightly shorter, measuring 171.3 inches in length. There is speculation about the platform it will use, with possibilities including the IMV-0 platform or the TNGA-F architecture, although nothing has been confirmed.

Why It's Important?

The introduction of the Land Cruiser FJ represents Toyota's continued commitment to expanding its SUV lineup, catering to the growing demand for off-road vehicles. This move could strengthen Toyota's position in the competitive SUV market, particularly in regions where off-road capabilities are highly valued. The potential use of different platforms and powertrain options indicates Toyota's strategy to adapt the vehicle for various markets, including North America, where hybrid and turbocharged options might be more appealing. This development could impact Toyota's market share and influence consumer preferences in the SUV segment.

What's Next?

The Land Cruiser FJ is expected to debut at the Japan Mobility Show, which begins at the end of October. Following its launch in Japan, the vehicle is anticipated to reach North American dealerships next year. Toyota may offer upgraded powertrain choices for the U.S. market, including gas and hybrid options, to better align with local consumer preferences. The automotive industry and consumers will be watching closely for official announcements regarding the platform and specifications, which will determine the vehicle's suitability for different markets.