What's Happening?
Jasmine Tookes opened the 2025 Victoria's Secret Fashion Show wearing a bump-baring one-piece and showcasing her new Golden Hour Glow Body Oil from Brunel. The body oil, launched this summer, provides a sun-kissed glow and was applied by Dame Pat McGrath
for the show. Tookes expressed excitement about launching her product during the fashion show, highlighting its confidence-boosting properties.
Why It's Important?
The launch of Brunel's Golden Hour Glow Body Oil during a high-profile event like the Victoria's Secret Fashion Show can significantly boost the product's visibility and sales. The association with a renowned model and the iconic fashion show enhances the brand's credibility and appeal. This event underscores the importance of strategic product launches in the beauty industry, leveraging celebrity endorsements and media coverage to drive consumer interest.
