What's Happening?
In a recent episode of Greenberg Traurig's Big Law Redefined Podcast, host Miguel Flores Bernés explored strategies for developing robust antitrust compliance programs in the Americas. The discussion featured
Amparo Martinez, General Counsel at Tiendas Tres B, and Tonya Esposito, Co-Chair of Greenberg Traurig’s Antitrust Practice. They addressed common compliance myths and recent regulatory reforms, including Mexico's new voluntary certification process. The episode emphasized practical steps for embedding compliance into corporate culture, using real-world examples and digital tools to tailor programs to different jurisdictions. The conversation aimed to transform compliance from a mere checkbox into a competitive advantage for businesses.
Why It's Important?
The focus on antitrust compliance is crucial as companies navigate complex legal landscapes and heightened enforcement across the Americas. Effective compliance programs can protect businesses from legal risks and enhance their competitive edge. By fostering buy-in at all levels and measuring program effectiveness, companies can ensure adherence to regulations and maintain their reputation. This approach is particularly significant for multinationals and emerging businesses seeking to expand their market presence while avoiding costly legal pitfalls.
What's Next?
As regulatory environments continue to evolve, companies may need to adapt their compliance strategies to address new challenges. This could involve further integration of digital tools and real-world examples to enhance program effectiveness. Businesses might also focus on fostering a culture of compliance that encourages proactive risk management and continuous improvement.
Beyond the Headlines
The discussion highlights the importance of embedding compliance into corporate culture, which can lead to long-term benefits such as improved stakeholder trust and reduced legal risks. By prioritizing compliance, companies can not only avoid penalties but also enhance their operational efficiency and market reputation.











