What's Happening?
Amazon is reportedly working on its own display-enabled smart glasses, aiming to compete with Meta and Google. These glasses are expected to be released between 2026 and 2027, according to The Information. The new glasses will feature added cameras and a heads-up display, building on the existing Echo Frame audio glasses. Amazon is developing two models: one for its drivers to assist with deliveries and a sleeker version with a color display for consumers. This move positions Amazon in a competitive market alongside major tech companies like Meta, Google, Samsung, and Snap, which are also exploring smart glasses technology.
Why It's Important?
The development of smart glasses by Amazon signifies a growing trend in wearable technology, particularly in integrating AI services into everyday devices. This could enhance user interaction with Amazon's ecosystem, including Alexa, smart home services, and media content. The entry into the smart glasses market could diversify Amazon's product offerings and strengthen its position against competitors like Meta and Google. For consumers, this means more options for wearable tech that can integrate seamlessly with their digital lives, potentially improving convenience and accessibility.
What's Next?
Amazon's smart glasses are expected to be released in the next few years, with the delivery driver model anticipated in mid-2026 and the consumer model following shortly after. As Amazon continues to develop these products, it may face challenges from established players in the smart glasses market. The company will likely focus on refining the technology and ensuring compatibility with its existing services to attract consumers. Additionally, Amazon's entry into this market could prompt other tech companies to accelerate their own smart glasses development.