What's Happening?
A charitable raffle titled '1 Picasso for 100 Euros' is offering participants the chance to win a Picasso painting valued at over €1 million. The artwork, 'Tête de Femme' (Head of a Woman, 1941), is a gouache
on paper by the renowned Spanish artist Pablo Picasso. The raffle is organized by Péri Cochin and aims to sell 120,000 tickets, each priced at €100. The proceeds will benefit Fondation Recherche Alzheimer, a leading Alzheimer's disease research organization in France. The Opera Gallery, which supplied the painting, will receive slightly under €1 million after the draw. If the ticket sales do not cover the cost of the painting, all participants will be reimbursed. The winner will be announced on April 14 at Christie's in Paris.
Why It's Important?
This initiative highlights the intersection of art and philanthropy, using a high-value cultural asset to support medical research. The raffle not only provides a unique opportunity for art enthusiasts to own a piece of history but also raises significant funds for Alzheimer's research. This approach underscores the potential of leveraging art for social good, drawing attention to the importance of funding research for diseases like Alzheimer's, which affects millions globally. The event also reflects the growing trend of using creative fundraising methods to engage the public in charitable causes.
What's Next?
The raffle is set to conclude with the drawing of the winner on April 14 at Christie's in Paris. As the event approaches, there may be increased interest and ticket sales, potentially exceeding the target of 120,000 tickets. The outcome of the raffle could inspire similar initiatives in the art world, encouraging other galleries and artists to participate in charitable endeavors. Additionally, the funds raised will support ongoing research efforts by Fondation Recherche Alzheimer, potentially leading to advancements in understanding and treating the disease.
