What's Happening?
The latest ABTA Holiday Habits 2025-26 report reveals that UK residents continue to prioritize travel spending, viewing holidays as essential for mental health and well-being. Despite economic challenges, 87% of UK people took a holiday in the past year, with a notable increase in international travel. The report highlights the importance of holidays for mental health, particularly among younger age groups, and indicates a growing trend of travelers planning to spend more on travel in the coming year.
Why It's Important?
The report underscores the significant role of travel in supporting mental health, reflecting a broader understanding of the importance of leisure and relaxation for well-being. This trend highlights the resilience of the travel industry and its ability to adapt to changing consumer priorities. As travel continues to be a key spending priority, the industry must focus on providing value and maintaining consumer confidence, ensuring that travel remains accessible and beneficial for mental health.