What's Happening?
Sonia Raman, head coach of the WNBA's Seattle Storm, has shared her strategies for delivering candid feedback quickly and effectively. Raman emphasizes the importance of being direct and building trust
with players to avoid hurt feelings during high-pressure situations, such as during a basketball game. She notes that traditional methods like the 'sandwich approach' are not feasible in fast-paced environments, and instead relies on the relationships she cultivates with her players throughout the year.
Why It's Important?
Raman's approach to feedback is significant as it highlights the importance of communication and trust in team dynamics, particularly in professional sports. Her methods can be applied beyond sports, offering valuable insights for leaders in various fields who need to provide constructive criticism in time-sensitive situations. By focusing on relationship-building, Raman demonstrates how effective communication can enhance team performance and morale.











