What is the story about?
What's Happening?
Hannah Berner and Paige DeSorbo have been named among the TIME100 Creators for 2025, highlighting their success in the entertainment industry. The duo, known for their appearances on Bravo's Summer House, launched their podcast 'Giggly Squad' during the COVID-19 pandemic. The podcast, which features light-hearted discussions on various topics, has gained significant popularity, amassing over 44 million downloads and becoming one of Apple's top-ranked podcasts. Their success extends beyond the digital realm, as they have also become New York Times best-selling authors with their book 'How to Giggle: A Guide to Taking Life Less Seriously' and completed a national tour.
Why It's Important?
The recognition of Hannah Berner and Paige DeSorbo as TIME100 Creators underscores the growing influence of digital content creators in the entertainment industry. Their success demonstrates the potential for podcasts and online platforms to reach large audiences and generate significant cultural impact. This trend reflects a shift in how audiences consume media, favoring more personalized and interactive formats. The duo's achievements also highlight the importance of authenticity and passion in content creation, as their genuine approach has resonated with millions of listeners.
What's Next?
As Berner and DeSorbo continue to expand their brand, they may explore new opportunities in media and entertainment. Their recognition as TIME100 Creators could lead to increased visibility and collaboration offers from other industry players. Additionally, their success may inspire other aspiring creators to leverage digital platforms to build their own audiences. The duo's future endeavors could further solidify their position in the entertainment industry and influence the evolution of podcasting and digital content creation.
Beyond the Headlines
The success of 'Giggly Squad' highlights the cultural shift towards valuing humor and light-hearted content in times of global uncertainty. Berner and DeSorbo's approach to entertainment reflects a broader societal desire for content that provides relief and connection. Their journey also raises questions about the sustainability of digital fame and the challenges creators face in maintaining authenticity while expanding their reach. As digital platforms continue to evolve, creators like Berner and DeSorbo will play a crucial role in shaping the future of entertainment.
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