What's Happening?
Jasmine Tookes made a memorable appearance at the 2025 Victoria's Secret Fashion Show, showcasing her baby bump in a golden netted one-piece. Her radiant skin was attributed to the Golden Hour Glow Body
Oil from Brunel, a bodycare brand she launched earlier this year. The oil, known for its lightweight and fast-absorbing formula, provides a sun-kissed glow and was first introduced at last year's show. Tookes expressed her excitement about opening the show in the same year her brand launched, emphasizing the confidence the body oil brings.
Why It's Important?
The Victoria's Secret Fashion Show is a significant event in the fashion industry, often setting trends and influencing beauty standards. Jasmine Tookes' appearance not only highlights maternity fashion but also promotes her new bodycare line, potentially impacting consumer preferences and market dynamics. The introduction of Brunel's body oil at such a high-profile event could boost its visibility and sales, reflecting the growing trend of celebrity-driven beauty brands.
What's Next?
As Tookes continues to promote her bodycare line, Brunel may see increased interest and sales, especially following its spotlight at the Victoria's Secret Fashion Show. The brand's future marketing strategies could leverage this exposure to expand its product range or enter new markets. Additionally, Tookes' maternity fashion choice might inspire other brands to incorporate more inclusive designs in their collections.
Beyond the Headlines
The event underscores the evolving landscape of fashion shows, where personal milestones and brand endorsements are increasingly intertwined. Tookes' choice to highlight her pregnancy on such a platform may encourage more models to embrace personal narratives, potentially shifting industry norms towards greater authenticity and diversity.