What's Happening?
AXEN Realty, launched by Chase Lance in June 2025, is rapidly expanding its agent base by offering a unique compensation model. The company, in partnership with NEXA Lending, aims to disrupt the real estate
industry by providing agents with more financial benefits and career control. Within its first 90 days, AXEN Realty onboarded over 500 agents, leveraging a flat-fee model that allows agents to retain more of their earnings. This approach contrasts with traditional commission splits, which often reduce agent income. AXEN's model includes a four-level revenue share system, redistributing 100% of fees back to agents, which has helped maintain zero attrition. Lance's strategy is to counter the dominance of large tech firms and corporate brokerages that he believes diminish agent earnings through high fees and lead platforms. AXEN Realty plans to achieve licensing in all 50 states within six months, a pace of expansion that is unprecedented in the industry.
Why It's Important?
The partnership between AXEN Realty and NEXA Lending represents a significant shift in the real estate industry, particularly in agent compensation and business models. By offering a flat-fee structure and revenue sharing, AXEN Realty provides agents with greater financial autonomy and transparency, addressing common grievances about traditional brokerage models. This approach could attract more agents seeking better income opportunities and career control, potentially reshaping industry standards. The collaboration with NEXA Lending also allows agents to offer mortgage products, enhancing service offerings and client satisfaction. As the real estate market faces challenges such as rising costs and changing commission structures, AXEN's model offers a viable alternative that could influence broader industry practices.
What's Next?
AXEN Realty plans to continue its rapid expansion, aiming to onboard 1,500-2,000 agents by the end of 2025 and 10,000 agents within a year. The company is focused on maintaining high standards, expecting each agent to sell at least one home per month. As AXEN expands, it will emphasize local presence and insight, differentiating itself from more corporate brands. The partnership with NEXA Lending will continue to evolve, potentially leading to more dual-licensed agents who can offer both real estate and mortgage services. This dual-capacity model could become increasingly attractive to agents seeking to maximize their earnings and service offerings.
Beyond the Headlines
AXEN Realty's innovative approach highlights broader industry trends, including the rise of dual-licensed agents and the integration of real estate and lending services. This model addresses the challenges posed by the National Association of Realtors settlement, which disrupted traditional commission structures. By offering competitive compensation and integrated services, AXEN Realty positions itself as a leader in adapting to these changes. The company's focus on transparency and agent-first philosophy may set new standards for ethical business practices in real estate, potentially influencing other firms to adopt similar models.
