What is the story about?
What's Happening?
Disney's 'Freakier Friday,' a reboot of the 2003 classic 'Freaky Friday,' is set for digital release on October 7. The film stars Jamie Lee Curtis and Lindsay Lohan, reuniting for a new body swap comedy where they play a mom and grandmother to a teenage girl. Directed by Nisha Ganatra, the film premiered in Los Angeles in July and was released in theaters in August. It will be available on platforms like Amazon Prime Video, Fandango, and Apple TV+.
Why It's Important?
The digital release of 'Freakier Friday' offers audiences a chance to experience a nostalgic reboot with familiar faces. The film's availability on multiple digital platforms increases accessibility, catering to the growing trend of home streaming. This release strategy may help Disney capitalize on the film's nostalgic appeal and reach a broad audience, potentially boosting digital sales and rentals. The film also marks Lindsay Lohan's return to the screen, which could attract her fans and generate additional interest.
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