What's Happening?
Tony Khan, the president of All Elite Wrestling (AEW), is currently focused on maintaining and improving the ratings of AEW Dynamite. The show has experienced fluctuations in viewership over the past year, with notable highs and lows. The September 10 episode of AEW Dynamite averaged 584,000 viewers, marking a recovery from the previous week's all-time low results. Despite the bounce back, the show drew a 0.12 rating in the key 18 to 49-year-old demographic, which is still one of the lowest demo ratings the show has ever drawn in its typical Wednesday night time slot. The episode was the final one during AEW's residency in the former ECW Arena, featuring a tribute by wrestler Toni Storm to ECW legend The Sandman during a Philly Street Fight.
Why It's Important?
The fluctuating ratings of AEW Dynamite are significant as they reflect the challenges faced by Tony Khan and his team in keeping the show's viewership numbers up. The presence of many top stars on the injured list adds to these challenges, requiring strategic adjustments to maintain audience interest. The ratings are crucial for AEW's competitiveness in the wrestling industry, impacting advertising revenue and the show's overall market position. A consistent viewership is essential for AEW to sustain its growth and continue attracting new fans.
What's Next?
AEW is set to change its location for the next episode, moving to Canada for the 'September to Remember' event. This change of scenery might help in boosting the ratings. Tony Khan and his team will need to continue strategizing to overcome the impact of injuries on their roster and find ways to engage viewers. The upcoming episodes will be critical in determining whether AEW can stabilize its ratings and improve its standing in the wrestling entertainment market.