What's Happening?
A variety of bronzers are now available online, offering consumers the ability to maintain a sun-kissed glow year-round. These products range from liquid, powder, to cream formulas, each designed to enhance natural skin tones with a warm glow. Popular brands include Physicians Formula, Rimmel London, and Tower 28 Beauty, among others. These bronzers are available through platforms like Amazon and Sephora, with some products offering hypoallergenic ingredients and vegan formulas.
Why It's Important?
Bronzers play a crucial role in the beauty industry by providing consumers with the ability to achieve a natural tan without sun exposure. This is particularly significant as it promotes skin health by reducing the risk of sun damage. The availability of diverse formulas caters to different skin types and preferences, ensuring inclusivity in beauty products. The convenience of online shopping and quick delivery services like DoorDash further enhances consumer access to these products.
