What's Happening?
Natura, a multinational beauty company, has launched a global climate education program for its employees, partnering with UK-based start-up Hurd. The program aims to educate over 10,000 staff members
on sustainability practices and their role in achieving Natura's 2030 and 2050 sustainability targets. The platform offers role-specific learning modules in English, Spanish, and Portuguese, focusing on emissions, traceability, waste, and biodiversity. This initiative is part of Natura's broader commitment to becoming a regenerative business by 2050, emphasizing the economic value of standing forests and sustainable resource use.
Why It's Important?
Natura's climate education program represents a significant step in corporate sustainability efforts, highlighting the role of employee engagement in achieving environmental goals. By equipping employees with the knowledge and skills to drive sustainability initiatives, Natura aims to foster a culture of innovation and responsibility. This approach could serve as a model for other companies seeking to integrate sustainability into their operations and engage their workforce in meaningful ways. The program also underscores the importance of collaboration between businesses and educational platforms in addressing global environmental challenges.
What's Next?
The climate education program will be rolled out to all Natura employees in the new year, with ongoing updates and enhancements to the platform. Natura will continue to monitor the program's impact on employee engagement and sustainability outcomes, adjusting its strategy as needed to meet its long-term goals. The company's progress will be closely watched by industry peers and sustainability advocates, as it seeks to lead by example in the transition to a regenerative business model.
