What's Happening?
Drew Scanlon, known for the viral 'blinking guy' meme, is using his internet fame to raise funds for the National MS Society. The meme, which features Scanlon blinking in disbelief, became popular in 2017. Recently, Scanlon posted on social media, encouraging donations to the MS Society, which led to his post going viral with millions of views and interactions. Scanlon, who was initially hesitant to capitalize on the meme, decided to use it for a charitable cause, raising over $66,000, far exceeding his initial goal. He participates in an annual 160km bike ride in San Francisco to support MS research, motivated by friends affected by the disease.
Why It's Important?
Scanlon's initiative highlights the potential of internet fame to drive positive social impact. By leveraging his meme's popularity, he has successfully raised significant funds for medical research, demonstrating how viral content can be repurposed for philanthropy. This approach not only benefits the National MS Society but also sets a precedent for others with similar internet fame to contribute to charitable causes. The funds raised could aid in advancing research and support for those affected by multiple sclerosis, a condition impacting many individuals and families.
What's Next?
Scanlon's success in fundraising may inspire other internet personalities to use their platforms for social good. As he continues to engage with his audience, there could be further opportunities to support MS research and other causes. The positive reception of his efforts might encourage more collaborations between internet influencers and charitable organizations, potentially leading to increased awareness and funding for various social issues.
Beyond the Headlines
The ethical use of internet fame for charity raises questions about the responsibilities of viral figures. Scanlon's decision to use his meme for a cause reflects a growing trend where digital influencers are expected to contribute positively to society. This development could influence how internet culture evolves, with a focus on leveraging digital platforms for community and social benefits.
