What's Happening?
Mackenzie Dern has been identified as the most likely female MMA fighter to join OnlyFans by the end of 2026, according to betting odds. Dern, a decorated Brazilian jiu-jitsu black belt and prominent UFC
athlete, has a significant social media following, which positions her as a potential lucrative crossover star. The analysis highlights the growing trend of MMA fighters leveraging platforms like OnlyFans to capitalize on their popularity and engage directly with fans. Other fighters mentioned in the betting odds include Michelle Waterson-Gomez, Tracey Cortez, Alexa Grasso, Miesha Tate, and Ronda Rousey.
Why It's Important?
The potential move by Dern to join OnlyFans reflects a broader shift in how athletes monetize their fame and engage with their audience. This trend signifies the blending of combat sports with influencer culture, offering fighters new revenue streams beyond traditional fight purses. As social media engagement becomes increasingly valuable, platforms like OnlyFans provide athletes with direct access to their fan base, allowing them to control their image and financial opportunities. This development could influence how future fighters manage their careers and interact with their supporters.
What's Next?
If Mackenzie Dern decides to join OnlyFans, she could become one of the platform's top-earning athletes, given her substantial following and marketability. This move might encourage other fighters to explore similar opportunities, further integrating social media and subscription-based platforms into the business strategies of combat sports professionals. The ongoing evolution of athlete branding and fan engagement will likely continue to shape the landscape of MMA and other sports, as fighters seek innovative ways to maximize their earnings and influence.