What's Happening?
Clare Vivier, a renowned designer, shares her passion for vintage shopping as a source of inspiration for her fashion collections. Vivier, who recently moved to Glendale, California, enjoys exploring local
flea markets and vintage shops to find unique items that influence her designs. She frequents places like Luxe de Ville in Echo Park and the Pasadena City College Flea Market. Vivier also engages in selling her own clothing items through social media platforms, with proceeds often going to charitable causes. Her approach highlights a growing trend in the fashion industry towards sustainability and upcycling, where designers incorporate vintage and second-hand materials into new creations.
Why It's Important?
Vivier's focus on vintage shopping and upcycling reflects a broader movement within the fashion industry towards sustainability. By reusing materials and promoting second-hand shopping, designers can reduce waste and lessen the environmental impact of fashion production. This trend not only appeals to environmentally conscious consumers but also aligns with economic shifts towards a circular economy. As more designers adopt similar practices, the industry could see a significant reduction in resource consumption and waste, benefiting both the environment and consumers looking for unique, sustainable fashion options.