What's Happening?
Olandria Carthen, known for her appearance on Love Island, has shared her 10-minute beauty routine aimed at achieving a bright, blushy look. Carthen's routine includes using products such as Maybelline's
Grippy primer and Danessa Myricks blurring balm, which she praises for their effectiveness and affordability. Her process involves applying foundation, blush, and concealer, with a focus on creating a bright under-eye look inspired by UK glam styles. Carthen emphasizes the importance of setting sprays and powders to maintain the makeup's longevity, especially in challenging environments like the hot climate of Fiji, where Love Island is filmed. Her routine is designed to be quick yet effective, allowing her to maintain her signature look with minimal effort.
Why It's Important?
Carthen's beauty routine highlights the growing trend of quick and efficient makeup applications, catering to individuals with busy lifestyles who still want to achieve a polished look. The emphasis on cost-effective products reflects a broader consumer demand for affordable beauty solutions without compromising quality. Carthen's approach also underscores the influence of cultural beauty trends, such as the UK glam style, on American beauty practices. This routine could inspire beauty enthusiasts to explore new techniques and products, potentially impacting sales and marketing strategies within the beauty industry.











