What is the story about?
What's Happening?
Willis, part of WTW, has introduced a new bloodstock insurance proposition in collaboration with Markel and Equine MediRecord. This initiative aims to simplify access to insurance for horse owners and trainers by embedding coverage within Equine MediRecord's compliance software. The platform, used by top equine organizations globally, ensures adherence to animal welfare and anti-doping regulations. The partnership leverages Willis' low-code technology and Kayna's data tools to offer tailored insurance solutions.
Why It's Important?
The launch of this embedded insurance solution represents a significant innovation in the equine industry, making insurance more accessible and convenient. By integrating insurance into existing compliance software, Willis and its partners are enhancing customer experience and loyalty. This approach could set a precedent for other industries, demonstrating the potential of technology-driven insurance solutions to meet specific market needs.
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