What's Happening?
Manon, a member of the music group KATSEYE, has recently adopted the manga lashes trend, showcasing this style on her Instagram account. The trend, characterized by extra long clusters of eyelashes, has gained
popularity on TikTok, where it is often referred to as manga or manhua eyelashes. Manon's adaptation of this style involves subtle changes to her beauty routine, moving from tapered eyelashes to incorporating longer clusters throughout. This look is part of the broader Douyin makeup aesthetic, which includes glittery eyeshadows and bright blush, inspired by users on the Chinese version of TikTok. Manon is known for influencing beauty trends, having previously sparked a resurgence in thin eyebrows and popularized braided hairstyles among her fans.
Why It's Important?
The adoption of the manga lashes trend by Manon highlights the growing influence of social media platforms like TikTok in shaping beauty standards and trends. As a public figure, Manon's choices can significantly impact consumer behavior, driving demand for specific beauty products and styles. This trend reflects a shift towards more expressive and playful beauty aesthetics, resonating with younger audiences who are keen on experimenting with their looks. The popularity of such trends can lead to increased sales for beauty brands offering products that cater to these styles, thereby affecting the beauty industry economically.
What's Next?
With Manon's endorsement, the manga lashes trend is likely to gain further traction among her followers and the broader beauty community. Beauty brands may respond by launching new products or marketing campaigns to capitalize on this trend. Additionally, other influencers and celebrities might adopt similar styles, further embedding the trend into mainstream beauty culture. As the trend evolves, it could inspire new variations and combinations with other popular aesthetics, continuing to shape beauty standards and consumer preferences.
Beyond the Headlines
The manga lashes trend, while seemingly superficial, underscores the cultural exchange facilitated by social media platforms. It highlights how beauty trends can transcend geographical boundaries, with styles originating in one region influencing global beauty practices. This phenomenon raises questions about cultural appropriation and the ethical implications of adopting styles from different cultures without understanding their origins or significance.