What is the story about?
What's Happening?
Éterne's latest collection is featured in Vogue, emphasizing the art of layering with its effortless basics. The collection includes a range of easy tanks, tees, and soft sweaters designed for mixing and matching. Vogue suggests combining tones of charcoal, cream, and oxblood to create a cozy and elevated fall palette, demonstrating that simplicity, when executed well, can be sophisticated.
Why It's Important?
Éterne's focus on layering basics reflects a trend towards versatile and sustainable fashion choices. By promoting mix-and-match pieces, the brand encourages consumers to invest in fewer, high-quality items that can be styled in multiple ways. This approach not only appeals to fashion-conscious individuals but also aligns with a growing movement towards sustainability in the fashion industry, potentially influencing consumer behavior and industry practices.
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