What's Happening?
Shudder is celebrating its 10th anniversary by offering a collector's edition Blu-ray set of 10 original horror movies at a discounted price of $51 on Amazon. The set includes popular titles such as 'Late Night with the Devil' and 'Host,' providing horror fans
with an affordable way to own these films. The price has been reduced from the original $120, and Amazon promises to adjust the order total if the price drops further before the November 11 launch.
Why It's Important?
This significant discount on the Shudder 10th Anniversary Collector's Edition makes it accessible for a broader audience, potentially increasing the fan base for these horror films. The move reflects a growing trend of streaming services offering physical media to cater to collectors and enthusiasts who prefer tangible copies. This strategy not only boosts sales but also strengthens brand loyalty by providing fans with exclusive content and collectibles.
What's Next?
As the release date approaches, it will be interesting to see if the price drops further, which could drive more preorders. The success of this collector's edition could influence other streaming services to adopt similar strategies, offering physical media as part of their anniversary celebrations or special promotions.
