What's Happening?
Noella Gabriel, cofounder and Global President of Elemis, shared insights into her career journey during the Women in Power event. Initially pursuing a career in singing, Gabriel pivoted to wellness after the sudden loss of her parents. Her interest in breathing, rooted in her musical training, influenced her approach to wellness and skincare. Gabriel's career in wellness began with a health food shop and evolved through roles in nutrition, skincare, and aromatherapy, eventually leading her to Elemis. The brand, known for its innovative skincare products, emphasizes a lifestyle approach and the use of essential oils. Gabriel attributes Elemis's success to the uncompromising standards shared by its cofounders.
Why It's Important?
Elemis's approach to skincare, focusing on wellness and lifestyle, reflects broader trends in the beauty industry. Gabriel's emphasis on essential oils and holistic treatments aligns with increasing consumer interest in natural and sustainable products. Elemis's success demonstrates the potential for brands that prioritize innovation and consumer engagement. Gabriel's story highlights the importance of adaptability and vision in building a successful brand, offering insights for entrepreneurs and industry leaders.
