Jeep Pays Tribute to WWII Willys MB With Rugged New Wrangler Sarge Edition

Jeep has unveiled the 2027 Wrangler Sarge — the eighth drop in its ongoing Twelve 4 Twelve limited-edition series — and this one goes back to where the brand started: the 1941 Willys MB that served through World War II. It's available on Willys and Rubicon trims, in both two-door and four-door formats and in the US it costs just USD 100 more than a standard equivalent. No India launch has been announced but the Wrangler has a track record of special editions making it here eventually — so it's worth knowing what this one actually is.

What's Different From a Regular Wrangler

This isn't a sticker pack on a standard Wrangler. The changes are considered. The headline is the '41 Green finish — an olive drab shade pulled directly from the original Willys MB's wartime colour — with the grille

surround available in either the same green or Bright White. A 1941 vintage-style decal runs the length of the bonnet and military star graphics sit on both front doors. Bronze tow hooks replace the standard ones. The 17-inch wheels are painted in matching '41 Green and wrapped in 33-inch BFGoodrich KO2 all-terrain tyres from the factory. Body-coloured fender flares and Rubicon steel rock rails round out the exterior.

Inside, the cabin gets two-tone Drab Green and Cattle Tan upholstery — a combination that actually works with the exterior theme rather than fighting it. There's a star-emblazoned shift knob, a 1941-referenced cupholder plaque as well as HVAC graphics featuring Jeep's seven-slot grille design. A rear swing gate plaque ties it back to the heritage angle. Mechanically, everything underneath stays the same as whichever Willys or Rubicon trim you spec as the base — no suspension changes, no drivetrain tweaks.

The Gladiator Sarge and What Indian Buyers Should Actually Track

Jeep launched the Gladiator Sarge at the same time — same military design language applied to the pickup truck body, USD 500 over a standard Gladiator Willys or Rubicon, with a claimed 3,492.6 kg tow rating and 780 kg payload. The Gladiator doesn't come to India, so that's largely irrelevant here.

What Indian buyers should watch is whether the Wrangler Sarge arrives as a CBU import, which is how Jeep currently brings the Wrangler 4xe in at Rs 67.65 lakh (ex-showroom). If the Sarge follows that path, the premium on top of that base will be considerable — CBU import duties don't leave much room for a USD 100 price gap. US orders open later this summer. There's no India timeline, no India pricing and nothing confirmed as of now.