Toyota is once again making numbers in the performance world. While most brands are busy with developing SUVs and EVs, Toyota seems resolute to keep sports cars alive. And this time, the company may do it all on its own.
Developing a sports car is not an easy business, as unlike SUVs or hatchbacks, they do not sell in huge numbers and building them requires unique parts and special engineering. Generally, carmakers try to share the costs with partners like Toyota did with Subaru for the GR86 and BMW for the Supra. But this time, Toyota might be ready to go solo and do it all alone.
According to Motor1, when asked if Toyota would ever build a GR-branded sports car entirely in-house, Sean Hanley, sales and marketing boss at Toyota Australia, said
excitingly and clearly- “Yes, yes, and yes. You’ll have to wait and see.”
This confirmation has sparked speculation across the auto world. Toyota has teased ideas before as well, like the S-FR concept from a decade ago and the all-electric FT-Se concept, which is still planned after 2026. The Supra will be discontinued next year, but Toyota has already emphasised and promised the legendary nameplate will make a comeback.
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Pulling back the rumors, Toyota is also working on powerful new engines, as a turbocharged 2.0-liter four-cylinder engine recently showcased in a concept car which could power future GR models. And at the higher end, Lexus is expected to launch the LFR supercar with a V8 hybrid setup.
While building a brand-new, stand-alone GR sports car is a financial challenge, the company’s existing success with the GR Yaris and GR Corolla shows that performance still has a strong fan following. These latest versions of mainstream models prove that Toyota can mix everyday usability with driving thrills too.
According to Motor1, Toyota’s Gazoo Racing boss Tomoya Takahashi has even hinted at something bolder, like- a GR SUV. As he stated it, such a model may be a “necessity” in today’s SUV-obsessed world.
For now, sports car enthusiasts and fans will have to wait and watch. But with Toyota saying “yes” three times over, the future of GR sports cars looks amazing.
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