The Tata Harrier EV is back in the spotlight, not just as another EV but as the star of a new high energy collaboration with Red Bull India. The partnership places the Harrier EV in an adventure themed series of stunt and performance showcases. This article focuses strictly on the vehicle’s design and visual treatment created for the project. From the wrap to the colour contrasts to the alloy wheels, the aim here is to break down how the Harrier EV looks in this special appearance. Read on to learn more.
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Tata Harrier EV: Distinctive Wrap And Graphics Theme
For this collaboration, the Harrier EV receives a bold wrap with sharp graphics and contrasting colours to give it a more rugged aesthetic. The exterior uses dark base shades paired
with bright accents that highlight the muscular creases and wide stance of the SUV. The wrap draws attention to the sculpted wheel arches, pronounced shoulder line and the overall athletic shape of the Harrier EV, making it visually striking in both still shots and motion.
Tata Harrier EV: Front Fascia And Bodywork Accents
At the front, the Harrier EV retains its closed grille EV look, but the added graphics make the bonnet, bumper and LED DRL strip appear more defined. Contrast edging around the bumper and lower cladding visually increases the depth of the front profile. Along the sides, the decals run across the door panels and rocker area, emphasising the length of the SUV and giving it a more dynamic presence suited for an adventure oriented theme.
Tata Harrier EV: Alloy Wheels And Side Profile
The wrapped version appears to use darker alloy wheels that complement the overall colour theme. The matte style finish blends well with the wrap's base tones, giving the wheels a tough, cohesive appearance. The mirrors, roof rails and surrounding trim pieces also align with the colour treatment, helping the design feel unified from nose to tail. The side silhouette benefits the most, as the darker wheels and bright accents create a clean contrast.
Rear Styling And Overall Balance
At the rear, the wrap continues across the tail section and highlights the SUV’s wide and strong stance. The taillamps and rear bumper lines appear more prominent due to the placement of graphics that outline the main contours. The treatment keeps the rear visually balanced and consistent with the front and side themes, which creates a complete adventure ready look.
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A Design Focused Take
This analysis looks purely at design. The wrap, graphics and alloy choices create a refreshed visual identity for the Harrier EV, but the core mechanical and feature set remains unchanged. It is a clear example of how visual treatment alone can shift the personality of an SUV without altering what lies underneath.



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