Skoda Auto India has marked its 25th anniversary in the country with its biggest and most successful chapter so far. During 2025, Skoda Auto India sold a total of 72,665 cars, which is more than double
its sales from 2024 and this marks a 107 percent year-on-year growth, making it the highest annual sales figure in the company’s India journey.
The achievement is even more special as it happened in the brand’s silver jubilee year, celebrating 25 years since Skoda entered the Indian market. According to Ashish Gupta, Brand Director of Skoda Auto India, the success comes from a mix of the right products, wider reach, and strong customer trust. Over the years, Skoda has evolved from being a niche European brand to a name that many Indian buyers now consider reliable, stylish, and enjoyable to drive.
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One of the biggest contributors to this growth was Skoda’s product lineup. The newly introduced Kylaq attracted many first-time buyers and helped the brand reach more customers. Models like the Kushaq and Slavia, which started Skoda’s India 2.0 journey, continued to see steady demand. The Kodiaq strengthened Skoda’s presence in the premium SUV space, while the return of the Octavia RS created huge excitement among car enthusiasts who love performance-oriented cars.
Skoda also focused heavily on expanding its reach. In 2025, the brand grew its network to over 325 customer touchpoints across 183 cities. This expansion also helped Škoda cross an important milestone of selling over 200,000 locally produced cars since 2021.
Beyond cars and numbers, Skoda also invested in building a stronger emotional connection with customers. India became the first major Skoda market globally to complete a full network rebranding with the new corporate identity. The brand also introduced actor Ranveer Singh as its first-ever brand superstar, adding youthful energy and wider appeal. Campaigns like “Fans, Not Owners” highlighted how Skoda owners often develop a deep emotional bond with their cars.
Skoda strengthened its service network by training thousands of professionals and introducing extended warranties and value-focused ownership benefits. Unique initiatives, such as the Leh expedition and record-setting drives to Umling La and Mount Everest base camp, further showcased the brand’s engineering strength.


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