Wishpond Technologies Ltd. has filed a non-provisional utility patent application for its innovative self-testing technology designed to enhance th...
Dentsu, Monks, and Wpromote have observed that despite challenges in AI search traffic, conversion rates remain stable and are even increasing in s...
Simon Property Group, a leading real estate investment trust, is leveraging on-site Wi-Fi data to bolster its retail media capabilities. By partner...
Influencer insurance is emerging as a necessary protection for content creators, as regulatory scrutiny intensifies around social media usage. Infl...
At the CSP Outlook Leadership conference in Rancho Palos Verdes, California, industry leaders emphasized the importance of employees in enhancing l...
Influencer insurance is emerging as a crucial protection for content creators in the UK, as regulatory scrutiny on social media activities intensif...
Several creative agencies, including Dentsu, Monks, and Wpromote, have reported stable and, in some cases, increasing conversion rates despite chal...
Jonathan Blotner, founder of Blotner Mass Media, shares insights into the complexities of marketing for law firms, particularly those specializing ...
Ross Martin, president of Known and a juror at The Drum Awards Festival, has shared insights on the impact of artificial intelligence (AI) on the m...
A recent survey conducted by ADWEEK reveals that while over 80% of marketers and advertisers express confidence in their ability to integrate artif...