What's Happening?
Sling has launched a new $20 'Select' package, providing access to 11 channels including Fox News, NFL Network, and FX. This package is a streamlined version of Sling Blue, offering a lower-cost option for consumers. Additional 'extra packs' can be purchased for more channels. The package includes local channels depending on the user's location, with additional costs for access to Fox, NBC, and ABC. Sling aims to provide flexibility and affordability in the competitive streaming market.
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Why It's Important?
Sling's new package reflects the growing demand for affordable streaming options as consumers seek to cut costs while maintaining access to desired content. This move positions Sling competitively against other low-cost streaming services like Frndly and Philo. By offering a tailored selection of channels, Sling caters to consumers who prioritize specific content over comprehensive packages. This strategy could attract budget-conscious viewers and increase Sling's market share in the streaming industry.
