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Deutsche Telekom Launches AI-Enabled Phone Across Europe

WHAT'S THE STORY?

What's Happening?

Deutsche Telekom has introduced an AI-enabled smartphone and tablet in Germany and nine other European countries. Priced at €149 for the phone and €199 for the tablet, these devices feature the Perplexity Assistant, which helps users with tasks like translations and trip planning. The launch aligns with market trends predicting rapid adoption of AI-capable smartphones, expected to comprise 70% of global shipments by 2028. The devices also include AI camera tools and offer subscriptions to AI services like Perplexity Pro and Picsart Pro.
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Why It's Important?

The launch of AI-enabled devices by Deutsche Telekom reflects the growing integration of AI in consumer technology. By offering affordable AI tools, the company aims to make AI more accessible, potentially increasing consumer engagement with AI technologies. This move could influence other telecom companies to adopt similar strategies, driving competition and innovation in the AI smartphone market. The integration of AI in everyday tasks could also enhance user experience and efficiency, further embedding AI into daily life.

What's Next?

Deutsche Telekom plans to expand its AI offerings through the Magenta AI feature in its app, providing existing customers access to AI tools without new devices. The company is also developing AI-driven solutions for enterprises and smart cities, indicating a broader application of AI beyond consumer devices. As AI technology evolves, Deutsche Telekom may continue to enhance its AI capabilities, potentially leading to new partnerships and innovations in AI-driven services.

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