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Activision Releases Consecutive Call of Duty Black Ops Games, Defying Traditional Development Cycles

WHAT'S THE STORY?

What's Happening?

Activision is set to release new Call of Duty: Black Ops games in consecutive years, with Black Ops 7 following Black Ops 6. This marks a departure from the typical three-year development cycle for Call of Duty games. Treyarch and Raven Software, the developers behind Black Ops 6, are co-leading the development of Black Ops 7. The development of Black Ops 7 began simultaneously with Black Ops 6, allowing for a unique production approach. The game will feature expanded gameplay mechanics, including the Omnimovement system, wingsuits, and grappling hooks.
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Why It's Important?

The consecutive release of Call of Duty Black Ops games represents a significant shift in Activision's development strategy, potentially setting a new precedent for the gaming industry. This approach allows for faster delivery of new content to fans, maintaining engagement and driving sales. However, it also poses challenges in terms of resource allocation and maintaining quality across multiple projects. The success of this strategy could influence other gaming companies to adopt similar practices, impacting the industry's development cycles and competitive dynamics.

What's Next?

Black Ops 7 is scheduled to launch on November 14, and its reception will be closely watched by industry stakeholders. Activision's network of studios is contributing to its development, ensuring a comprehensive gaming experience. The game's success could lead to further innovation in development strategies and influence future Call of Duty releases. Fans and industry analysts will be monitoring the game's performance and its impact on Activision's market position.

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