Netflix releases viewing numbers for all WWE programming

Photo by Chad Salvador/Variety via Getty Images

Netflix reported its earnings for the second quarter of 2025 yesterday (July 17), and with that came their biannual “What We Watched” report. And that includes a spreadsheet of data that they claim “captures ~99% of all viewing in the first half of 2025”.

An article about the report in Variety only passes along the overall WWE number:

WWE — which premiered on Netflix in January — generated more than 280 million view hours across all its events, including “WWE Raw.”

Raw’s views are generally captured

in Netflix’s weekly Top Ten report on their TUDUM website, which we report on each Tuesday here at Cageside. WWE’s Monday night show did not land in the Top Ten for the first six months of the year:

Netflix

Digging into the full spreadsheet (and if you’re looking for more in-depth and informed analysis of this data, we recommend visiting and subscribing to Wrestlenomics, where Brandon Thurston covers this in a post on their free site), Royal Rumble was the most viewed WWE premium live event. That makes sense, since its had five-months to rack up views — although Thurston writes that “most viewing of new WWE content is almost certainly happening live or within the first few days.”

Here are the numbers for PLEs (using the same “Views” calculation Netflix uses weekly, which divides the time all subscribers spent watching a program by its duration)...

Royal Rumble: 3 million global views
Elimination Chamber: 1.9 million
WrestleMania 41 (Saturday): 2.4 million
WrestleMania 41 (Sunday): 2.8 million
Backlash: 1.5 million
Money in the Bank: 1.6 million
Night of Champions: 1 million

Numerous older PPVs from the WWE library show up on the report, with WrestleMania 40 leading the way with 3.3 million views. WrestleMania 39 and Elimination Chamber 2024 were next with 900,000 views. Most show up in the 200K-600K range.

SmackDown, NXT, and NXT PLE’s are also available in most Netflix markets outside the U.S. Three episodes of the blue brand have cracked the 1 million views mark (Jan. 10, April 4, and April 25). SmackDown averaged 844,000 views over the 25 episodes.

All episodes of NXT are listed as having either 100,000 or 200,000 views. The 23 episodes averaged 178,261 views. Among NXT PLEs, New Year’s Evil led the way with 500,000 views (see the caveat above about the Rumble). The five events averaged 280,000 views.

The full spreadsheet is publicly available here.

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