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Angel Reese Unveils New Reebok Sneaker Colorway, Set for October Release

WHAT'S THE STORY?

What's Happening?

Angel Reese, a prominent WNBA player, debuted a new colorway of her signature Reebok sneakers during a recent game against the Connecticut Sun. The new design, named 'Charm City,' features a black-and-purple color scheme inspired by Reese's hometown of Baltimore and the Ravens franchise. This release follows the introduction of three other colorways in September, including Diamond Dust, Mebounds, and Receipts Ready. Reese collaborated with Reebok to create a basketball shoe that combines performance, innovation, style, and creative expression. The sneakers feature a supportive TPU-wrapped exoskeleton upper and Energy Return System cushioning for enhanced performance. Reese is one of the few WNBA players with a signature shoe line, joining the ranks of Sabrina Ionescu, A’ja Wilson, Breanna Stewart, and Jacy Sheldon.
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Why It's Important?

The release of Angel Reese's new sneaker colorway highlights the growing influence of female athletes in the sports apparel industry. Reese's collaboration with Reebok not only showcases her personal brand but also represents a significant step in the recognition and empowerment of women in sports. The introduction of signature shoes for WNBA players reflects the increasing market demand for women's sports merchandise and the potential for expanding consumer demographics. This development may encourage other brands to invest in female athletes, thereby promoting gender equality in sports marketing and sponsorships.

What's Next?

The Charm City colorway of the Reebok Angel Reese 1 is set to be available for purchase in October, priced at $120. It will be sold on reebok.com and select Reebok retailers. The sneaker model will first debut on September 18 at 10 a.m. ET. As the release date approaches, Reebok and Reese may engage in promotional activities to boost visibility and sales. The success of this launch could influence future collaborations between Reebok and other female athletes, potentially leading to more signature lines and increased representation in the sports apparel market.

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