What's Happening?
Kendall Jenner has adopted a new nail trend, showcasing short butter yellow nails, a color that has remained popular since 2024. The pastel yellow shade is described as sweet and summery, offering a neutral yet whimsical look. Jenner's manicurist, Zola Ganzorigt, shaped her nails into a short, soft rounded square and applied OPI's Blinded by the Ring Light shade. This choice reflects a shift in nail length preferences, with Gen Z favoring shorter nails over the longer styles associated with millennials.
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Why It's Important?
The trend highlights a generational shift in beauty preferences, with Gen Z influencing the popularity of shorter nail styles. This change could impact the beauty industry, prompting brands to cater to evolving consumer tastes. Jenner's choice also underscores the influence of celebrities in setting fashion trends, potentially driving sales for specific nail products and colors. The continued popularity of butter yellow nails suggests a lasting appeal, influencing nail polish manufacturers and salons to adapt their offerings.
