What's Happening?
CNET has conducted a comprehensive review of nine zero-calorie sweeteners, reflecting the growing consumer interest in sugar alternatives. The review highlights the evolution of the sweetener market since the 1980s, when saccharin was the primary option. Today, sweeteners like aspartame, sucralose, stevia, and monk fruit are widely available, catering to dietary trends such as keto and sugar-avoidant diets. The review found Truvia, derived from stevia, to be the best-tasting option, lacking the metallic tang or aftertaste common in other sweeteners. Splenda and Equal also performed well, while Sweet'n Low was noted for its powerful sweetness. The review process involved blind taste tests to ensure unbiased results.
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Why It's Important?
The increasing variety and popularity of zero-calorie sweeteners reflect broader dietary shifts in the U.S., where consumers are increasingly seeking healthier alternatives to sugar. This trend is driven by health concerns, such as obesity and diabetes, and the rise of diets that limit sugar intake. The sweetener market's expansion offers consumers more choices, potentially impacting the food and beverage industry as companies adapt to changing preferences. The review by CNET provides valuable insights for consumers navigating these options, highlighting the importance of taste and aftertaste in consumer satisfaction.
