What's Happening?
Ronan Mckenzie, a photographer and multi-disciplinary artist, has returned to London after curating an artist residency in Italy. She is set to showcase the fall 2025 collection of her fashion label, Selasi, at Tenderbooks, a cult bookstore in London. Selasi, which means 'god hears me' in the Ghanaian language Ewe, was founded during the lockdown and is known for its intimate and elegant designs. Mckenzie has dedicated herself to Selasi this year, aiming for sustainable growth and creative collaboration.
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Why It's Important?
The launch of Selasi's new collection highlights the intersection of fashion and art, offering a platform for creative expression and collaboration. Mckenzie's approach to slow and sustainable growth reflects a broader trend in the fashion industry towards ethical practices. This development may influence other designers and brands to prioritize sustainability and artistic collaboration, potentially reshaping industry standards and consumer expectations.
