Oner Active Launches Empowering Women's Activewear Brand

What's Happening?

Oner Active, founded by Krissy Cela in 2020, is a women's activewear brand that aims to blend functional design with contemporary aesthetics. The brand was created to address the lack of flattering activewear that combines empowering colors with performance properties. Cela, a personal trainer, began by customizing her own leggings and designs, realizing a market gap for products made by women for women who strength train and want to look good doing so. Oner Active's mission is to empower women to feel strong, confident, and supported in activewear that celebrates both their power and femininity. The brand envisions a world where every woman feels empowered, redefining strength to support women in reaching their full potential.

Why It's Important?

The launch of Oner Active is significant as it addresses a niche in the activewear market, focusing on women who strength train and seek both performance and style in their workout attire. This initiative not only empowers women by providing them with functional and aesthetically pleasing activewear but also challenges the traditional norms of the fitness industry, which often overlooks the specific needs of female athletes. By creating products that celebrate femininity and strength, Oner Active contributes to a broader movement of inclusivity and empowerment in sports and fitness, potentially influencing other brands to follow suit.