What's Happening?
Sunderland Marine, part of NorthStandard, has announced its sponsorship of a new single titled 'The Lifeboat' by Celtic music group Skipinnish, featuring The Fisherman’s Friends. The song honors the Royal National Lifeboat Institute (RNLI) volunteers who have been saving lives at sea for over 200 years. Written by Skipinnish co-founder Angus MacPhail, the single aims to celebrate the dedication of RNLI crews. Sunderland Marine's sponsorship has been crucial in the production and promotion of the song, with all proceeds going to the RNLI. The single will be released on August 14, 2025, and performed live at a concert in Glasgow.
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Why It's Important?
The release of 'The Lifeboat' highlights the critical role of RNLI volunteers in maritime safety, particularly in the North East of England. Sunderland Marine's involvement underscores its commitment to supporting maritime heritage and safety initiatives. This partnership not only raises awareness about the RNLI's life-saving work but also strengthens community ties and promotes cultural appreciation through music. The initiative reflects Sunderland Marine's broader efforts to support sustainability and safety in the maritime sector, reinforcing its position as a responsible partner in regional maritime heritage.
What's Next?
The single's release will be accompanied by a music video, and it will be performed live at Skipinnish's concert in Glasgow on September 27, 2025. The event is expected to draw attention to the RNLI's work and potentially increase support and donations for the organization. Sunderland Marine may continue to engage in similar initiatives that promote maritime safety and heritage, further solidifying its role in the community.
