What's Happening?
Mariah Carey is set to receive the prestigious Video Vanguard Award at the 2025 MTV Video Music Awards (VMAs). The event will be broadcast live on September 7, 2025, across CBS, MTV, and Paramount+ in the U.S. Carey, who has maintained her star power for over three decades, will perform a medley of her career-spanning hits during the ceremony. This marks her return to the VMAs stage after 20 years, having last performed in 2005. Carey will be the oldest recipient of the award, surpassing previous honorees like Richard Lester. The award has increasingly been given to women, with Carey being the eighth consecutive female recipient. Her upcoming performance and recognition highlight her enduring influence in the music industry.
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Why It's Important?
Mariah Carey's recognition with the Video Vanguard Award underscores her significant impact on the music industry, particularly in the realm of music videos. With 19 No. 1 hits on the Billboard Hot 100, Carey has achieved more chart-topping singles than any other solo artist, showcasing her lasting appeal and influence. This award not only celebrates her contributions but also reflects the evolving criteria of the VMAs, which have increasingly honored artists with sustained careers. The event will likely boost her visibility and reinforce her legacy, especially as she prepares to release her 16th studio album, 'Here for It All'. The award also highlights the VMAs' role in recognizing diverse musical talents beyond traditional rock genres.
What's Next?
Following the VMAs, Mariah Carey is set to release her new album, 'Here for It All', on September 26, 2025. The album includes the single 'Type Dangerous', which is nominated for a VMA for Best R&B Video. If Carey wins, it will be her first competitive VMA award. The recognition and upcoming album release may further solidify her status in the music industry, potentially leading to increased sales and streaming. Additionally, the VMAs will feature performances by other artists, including Sabrina Carpenter and Ricky Martin, who will receive the inaugural Latin Icon Award. The event's broadcast on CBS marks a new chapter for the VMAs, expanding its reach to a broader audience.
