What's Happening?
Hagerty has introduced a new service called Hagerty Safe Storage Concierge, aimed at providing secure storage for classic and enthusiast vehicles during severe weather events in Florida. This service, available at no additional cost to Hagerty insured members, offers five days of enclosed storage above the estimated surge line in the Tampa and Miami metropolitan areas. The initiative is powered by Way's digital platform, allowing seamless reservation and access to participating garages. The program is driven by customer feedback, with over 90% of surveyed members expressing interest in using the service. The majority of respondents indicated they would evacuate their vehicles for a Category 3 hurricane or stronger.
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Why It's Important?
The introduction of Hagerty Safe Storage Concierge is significant as it addresses the concerns of car enthusiasts in Florida, a region frequently affected by hurricanes and tropical storms. By providing a secure storage solution, Hagerty helps protect valuable vehicles from potential storm damage, offering peace of mind to its members. This service could prevent millions of dollars in damage, highlighting the importance of proactive measures in disaster-prone areas. The partnership with Way enhances the service's efficiency, showcasing the role of technology in improving customer experience and safety.
What's Next?
As the service is currently offered as a pilot program, its success in Florida could lead to expansion into other regions prone to severe weather. Hagerty may consider extending the service to additional metropolitan areas, depending on member feedback and demand. The company will likely monitor the program's effectiveness and gather data to refine and improve the service. Stakeholders, including car owners and insurance providers, will be watching closely to assess the program's impact and potential for broader application.
