Forestry Journal Appoints Former BBC Executive as Head of Sales, Impacting Industry Outreach

What's Happening?

Forestry Journal has announced the appointment of Mike Wheadon, a seasoned media and advertising professional, as the new head of sales. With over 30 years of experience, Wheadon has worked across various media platforms, including regional newspapers, sports marketing, and notable BBC publications such as Top Gear and Match of the Day. His role will encompass both the Forestry Journal and essentialARB magazines. Wheadon expressed enthusiasm about leveraging the unique market position of the Forestry Journal to support businesses within the forestry industry, aiming to enhance brand building and customer acquisition.

Why It's Important?

The appointment of Mike Wheadon is significant for the forestry industry as it signals a strategic move to strengthen the market presence of Forestry Journal. With Wheadon's extensive background in media and digital marketing, the publication is poised to expand its influence and support for businesses in the sector. This could lead to increased visibility and growth opportunities for companies involved in forestry and arboriculture, potentially driving innovation and sustainability within the industry.