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Barnett Waddingham Appoints Nick Cooper to Lead Personal Pension Growth

WHAT'S THE STORY?

What's Happening?

Barnett Waddingham has appointed Nick Cooper as CEO of BW SIPP, its self-invested personal pension offering. This leadership change follows a period of transformation under Simon Foster, who plans to retire later in 2025. Under Foster, BW SIPP improved service levels and strengthened its customer-focused culture. Cooper, previously head of SIPP Proposition, has been instrumental in developing the SIPP360 platform, a cloud-based administration solution. His appointment aims to drive market growth, leveraging his extensive experience in the SIPP and master trust markets.
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Why It's Important?

Nick Cooper's appointment is crucial for Barnett Waddingham as it seeks to expand its personal pension offerings. His leadership is expected to enhance the firm's competitive position in the evolving pensions landscape. The transition reflects a strategic focus on growth and continuity, ensuring the firm can capitalize on market opportunities. Cooper's experience in developing retirement propositions and managing strategic partnerships will be vital in navigating the challenges and opportunities in the pension sector. This move aligns with Barnett Waddingham's broader strategy to strengthen its leadership capabilities.

What's Next?

Barnett Waddingham is poised to accelerate its growth strategy under Cooper's leadership. The firm will likely focus on expanding its market presence and enhancing its service offerings. Cooper's experience in digital wealth platforms and master trust propositions will be leveraged to drive innovation and client satisfaction. The firm may also explore strategic partnerships and acquisitions to bolster its position in the pension market. Stakeholders, including clients and industry partners, will be watching closely as Barnett Waddingham navigates this new phase of growth.

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