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THG Adjusts Profit Outlook Due to High Whey Protein Prices Impacting Nutrition Business

WHAT'S THE STORY?

What's Happening?

THG, a company known for its nutrition and beauty retail businesses, has revised its profit outlook due to the impact of high whey protein prices on its nutrition segment, which includes MyProtein. The company anticipates its EBITDA to be approximately £5 million less this year and £1 million less in 2026. In the first half of 2025, THG reported an adjusted EBITDA of £24 million, a decrease from £37.1 million in the same period last year, largely due to elevated whey prices. Despite these challenges, THG's nutrition business experienced double-digit revenue growth in June and July, with expectations of continued growth for the remainder of the year. The company plans to limit price increases for MyProtein products to maintain market share and customer loyalty. Additionally, THG announced the sale of Claremont Ingredients for £103 million, a significant return on investment, as part of its strategy to streamline operations and focus on core strengths.
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Why It's Important?

The adjustment in THG's profit outlook highlights the broader economic impact of commodity price fluctuations on businesses. High whey protein prices have led to increased consumer prices in the nutrition market, affecting profitability. This situation underscores the challenges companies face in balancing cost management with customer retention and market share growth. THG's decision to limit price increases for MyProtein products reflects a strategic approach to maintaining long-term customer loyalty, which is crucial in a competitive market. The sale of Claremont Ingredients further illustrates THG's focus on optimizing its portfolio and strengthening its financial position, which could influence investor confidence and market dynamics in the nutrition and beauty sectors.

What's Next?

THG's strategy to prioritize market share and customer loyalty over immediate profit margins may lead to increased competition in the nutrition sector, as other companies might adopt similar approaches to navigate high commodity prices. The company's focus on streamlining operations and enhancing its core strengths could result in further strategic sales or acquisitions. Stakeholders, including investors and competitors, will likely monitor THG's performance closely to assess the effectiveness of its strategies in maintaining growth and profitability amid challenging market conditions.

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