What's Happening?
Alipay+, a global wallet gateway, has partnered with Kaspi.kz, Kazakhstan's leading super app, to enable international cross-border QR payment acceptance in Kazakhstan. This collaboration allows users of 12 Alipay+-enabled payment apps to scan-to-pay via Kaspi QR, which covers a wide range of merchants nationwide, including shopping, food and beverage, attractions, convenience stores, and medical services. Kazakhstan is now the first country in Central Asia to accept Alipay+, leveraging its digital payment infrastructure to benefit from tourism growth. In the first half of 2025, Kazakhstan welcomed a record 7.5 million international visitors, many of whom can now use their Alipay+-enabled apps for seamless payments.
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Why It's Important?
The expansion of Alipay+ QR payment acceptance in Kazakhstan is significant for the country's tourism industry, as it provides international visitors with more convenient payment options. This development is expected to enhance the experience of tourists, potentially increasing tourism revenue and supporting local businesses. By integrating Alipay+ into its payment infrastructure, Kazakhstan can attract more international travelers, boosting its economy and promoting digitalization among local merchants. The partnership also highlights the growing importance of digital payment solutions in facilitating cross-border transactions and supporting global commerce.
What's Next?
Following the successful implementation of Alipay+ QR payments in Kazakhstan, other countries in Central Asia may consider adopting similar digital payment solutions to enhance their tourism sectors. Local merchants in Kazakhstan are likely to benefit from increased international customer engagement, prompting further investment in digital infrastructure. Additionally, Alipay+ may continue to expand its reach in other regions, building on its partnerships to connect more global travelers with local businesses.
Beyond the Headlines
The partnership between Alipay+ and Kaspi.kz reflects broader trends in digital finance, where mobile payment solutions are increasingly becoming integral to global commerce. This development may encourage other digital payment platforms to explore cross-border partnerships, fostering greater financial inclusion and connectivity. The move also underscores the role of technology in transforming traditional industries, such as tourism, by offering innovative solutions that cater to the needs of a globalized world.
