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Thailand’s Creative Economy Agency Launches Content Project Market to Boost Thai Content Globally

WHAT'S THE STORY?

What's Happening?

Thailand’s Creative Economy Agency (CEA) is set to host the second edition of its Content Project Market (CPM) from September 10-12 in Bangkok. This event, part of the Content Lab 2025 initiative, aims to facilitate business matching and promote Thai content in international markets. The CPM will be held at True Digital Park (East) and will feature project pitching sessions, B2B business matching, networking receptions, and industry forums led by Thai and international guests. Dr. Chakrit Pichyangkul, Executive Director of CEA, emphasized the event's role as a national marketplace for Thai content creators, including filmmakers, screenwriters, and animators, to present their projects to production houses, content investors, distributors, and streaming platforms. Over 70 companies are expected to participate, with speakers from various international agencies and companies confirmed.
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Why It's Important?

The Content Project Market represents a significant opportunity for Thai content creators to gain international exposure and access to funding and commercial platforms. By connecting creators with industry stakeholders, the event aims to elevate the standard of Thai content and position Thailand as a growing creative hub. This initiative supports the development of a sustainable ecosystem for Thai content creators, potentially leading to increased production and global competitiveness. The involvement of international guests and companies highlights the potential for cross-border collaborations and the expansion of Thai content into new markets.

What's Next?

The event will include pitching sessions with 54 creative teams, many of which are part of CEA’s Content Lab 2025 project. These teams will present projects across three strands: Mid-Career: Project, Mid-Career: Story, and Mid-Career: Animation. Additionally, 20 professional content teams were selected through an Open Call. The CPM aims to foster connections that could lead to the production of new content and further establish Thailand’s reputation in the global creative industry.

Beyond the Headlines

The Content Project Market not only serves as a platform for business matching but also reinforces Thailand’s image as a creative hub. By supporting local talent and facilitating international partnerships, the event contributes to the growth of Thailand’s creative economy in a balanced and sustainable manner. This initiative aligns with Thailand’s broader strategy to enhance its soft power and cultural influence globally.

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